02/04/2011 - ALPHARETTA, Ga.
Honda Marine has received a MarCom
Gold Award for its computer-based dealer service training programs.
Specifically, Honda Marine was recognized by the Association of
Marketing and Communication Professionals for their technical training
module in the area of repair of outboard engine power trim and tilt
Honda produced its unique online service training
solution in conjunction with Irvine, California-based Pacific Technology
Solutions (PTS). The training is used in Honda Marine dealership
Administered and judged by the Association
of Marketing and Communication Professionals, the MarCom Awards program
recognizes outstanding creative achievement by industry professionals
whose talent exceeds a high standard of excellence, and whose work
serves as a benchmark for the industry. Winners are selected from more
than 200 categories in seven forms of media and communication efforts,
including: marketing; publications; promotions; public service/pro bono;
creativity; and electronic/interactive.
"Honda Marine is
extremely proud to have earned this award, as it recognizes our focus
upon developing and delivering interactive and useful training tools
that provide value to our dealerships," said Scott Conner, vice
president, Honda Power Equipment. "We strive to offer the type of
training that fits the unique needs of our dealership personnel's
Honda Marine products feature four-stroke
engine technology for fuel efficiency, quiet operation, and low
emissions. Honda's outboards share the same outstanding durability,
quality, and reliability of its legendary automobiles. With models
ranging from 2 to 225 horsepower, Honda Marine's full line of current
production models meets rigorous California Air Resources Board (CARB)
3-Star standards, ensuring their availability and regulatory compliance
in all 50 states.
Honda Marine, a division
of American Honda Motor Co., Inc., markets a complete range of outboard
marine engines. Its comprehensive product line is powered exclusively
by four-stroke engines.
Information for media regarding Honda Marine products is available at www.hondanews.com.
information, including model overviews and updates, video clips, and
complete specifications regarding Honda products, is available at
For product inquiries and dealer locations, please visit www.hondamarine.com.